What helps Broue-Alliance to remain the Canadian leader in the production of malt liquors are of course our bottles, our visually attractive packaging that catches the consumers’ attention, but it is above all the excellent taste of our large variety of products that delights our customers – they always come back for more, again and again!
Broue-Alliance invests in a continuous program of research and development. Our state-of-the-art technology allows us to create unique products that we distribute to food market chains, convenience stores, liquor stores, superstores, across Canada and as in several major U.S. markets.
Our products have won impressive international awards over the years. Here are some examples:
2003 – Ahead of its world-renowned beer competitors, Bowes Double Dry won the gold medal at the prestigious Monde Selection in Brussels.
2004 – Bowes Original lager won over the jury and experts at the World Beer Cup in 2004 by winning the gold medal in the American-style lager. She was ahead of 26 of the best known beers in the world.
2013 – It is through the Denver International Beer Competition that Bowes Double Dry won the silver medal in the American Wheat Ale or Lager category, while Das Braü won the bronze medal in the German Pilsner category.